347 related articles for article (PubMed ID: 10129816)
1. Is product-line management appropriate for your health care facility?
Naidu GM; Kleimenhagen A; Pillari GD
J Health Care Mark; 1993; 13(3):6-17. PubMed ID: 10129816
[TBL] [Abstract][Full Text] [Related]
2. Pricing analysis for health care services and products.
Parsons RJ; Tonkinson RE
J Health Care Mark; 1987 Dec; 7(4):71-81. PubMed ID: 10285781
[No Abstract] [Full Text] [Related]
3. Trustee workbook 3. Maximizing hospital revenue through retail.
Totten MK; Orlikoff JE
Trustee; 2004; 57(7):15-8. PubMed ID: 15332336
[No Abstract] [Full Text] [Related]
4. Marketing research in hospitals.
Gourley DR; Sehorn AG
J Hosp Mark; 1996; 11(1):19-34. PubMed ID: 10161844
[No Abstract] [Full Text] [Related]
5. Competitive strategy for successful hospital management.
Cleverley WO; Harvey RK
Hosp Health Serv Adm; 1992; 37(1):53-69. PubMed ID: 10116113
[TBL] [Abstract][Full Text] [Related]
6. Push vs. pull marketing: how to maximize marketing's impact.
Keckley PH
Mich Hosp; 1988 Sep; 24(9):7, 9-13. PubMed ID: 10289000
[No Abstract] [Full Text] [Related]
7. Is performance related to marketing research in the health care industry?
Naidu GM; Kleimenhagen A; Pillari GD
J Hosp Mark; 1994; 8(2):199-225. PubMed ID: 10137169
[TBL] [Abstract][Full Text] [Related]
8. Reevaluating traditional hospital care as a sustainable business.
Masia NA; Shaw FR
Healthc Strateg; 1998 Apr; 2(4):1-4. PubMed ID: 10345272
[No Abstract] [Full Text] [Related]
9. Achieving competitive advantage through information management.
Forthman LC
Comput Healthc; 1990 Jan; 11(1):38-9, 42-3. PubMed ID: 10106281
[TBL] [Abstract][Full Text] [Related]
10. Product line management in hospitals: an exploratory study of managing change.
Bowers MR; Taylor JA
Hosp Health Serv Adm; 1990; 35(3):365-75. PubMed ID: 10106004
[TBL] [Abstract][Full Text] [Related]
11. Marketing parallax in health care industry: an empirical study of hospitals.
Naidu GM; Narayana CL; Pillari GD
J Hosp Mark; 1991; 6(1):5-27. PubMed ID: 10116637
[TBL] [Abstract][Full Text] [Related]
12. Successful behavioral health business development for the millennium.
Pyrce JM
Behav Healthc Tomorrow; 1998 Aug; 7(4):25-7. PubMed ID: 10182149
[TBL] [Abstract][Full Text] [Related]
13. Hooked on a feeling. Inspire consumers to choose your brand, with a compelling positioning strategy.
Clancy KJ; Krieg PC
Mark Health Serv; 2006; 26(2):20-3. PubMed ID: 16827502
[No Abstract] [Full Text] [Related]
14. Challenges and opportunities for personal selling.
Powers TL; Bowers MR
J Health Care Mark; 1992 Dec; 12(4):26-32. PubMed ID: 10123582
[TBL] [Abstract][Full Text] [Related]
15. Maximizing internal opportunities for healthcare facilities facing a managed-care environment.
Gillespie M
J Cardiovasc Manag; 1997; 8(4):27-32. PubMed ID: 10169747
[TBL] [Abstract][Full Text] [Related]
16. The four "P"s of marketing are dead.
English J
Mark Health Serv; 2000; 20(2):20-3. PubMed ID: 11183425
[TBL] [Abstract][Full Text] [Related]
17. Hospital specialization and cost efficiency: benefits of trimming product lines.
Eastaugh SR
Hosp Health Serv Adm; 1992; 37(2):223-35. PubMed ID: 10118589
[TBL] [Abstract][Full Text] [Related]
18. Marketing strategies for different competitive positions.
Griffith MJ
J Health Care Mark; 1989 Sep; 9(3):2-4. PubMed ID: 10303931
[No Abstract] [Full Text] [Related]
19. A financial argument for service-line management.
Nevers RL
Healthc Financ Manage; 2002 Dec; 56(12):38-42. PubMed ID: 12516158
[TBL] [Abstract][Full Text] [Related]
20. The financial performance of diversified hospital subsidiaries.
Clement JP; D'Aunno T; Poyzer BL
Health Serv Res; 1993 Feb; 27(6):741-63. PubMed ID: 8428811
[TBL] [Abstract][Full Text] [Related]
[Next] [New Search]
