358 related articles for article (PubMed ID: 10284241)
1. An application of linear programming in hospital resource allocation.
Grant EW; Hendon FN
J Health Care Mark; 1987 Sep; 7(3):69-72. PubMed ID: 10284241
[No Abstract] [Full Text] [Related]
2. How to set the hospital's marketing report.
Kotler P
J Health Care Mark; 1986 Mar; 6(1):7-12. PubMed ID: 10276835
[No Abstract] [Full Text] [Related]
3. How much should hospitals spend on advertising?
McCarthy EJ
Health Care Manage Rev; 1987; 12(1):47-54. PubMed ID: 3557970
[TBL] [Abstract][Full Text] [Related]
4. Ad budget drop. Hospital marketing budgets up, ad budgets down.
Japsen B
Mod Healthc; 1997 Feb; 27(7):70-1. PubMed ID: 10164601
[No Abstract] [Full Text] [Related]
5. Hospital advertising budgets rebound in first half of 1990.
Johnsson J
Hospitals; 1990 Oct; 64(19):40, 42, 44. PubMed ID: 2401493
[No Abstract] [Full Text] [Related]
6. Hospital marketing budgets in 1985: what will bigger budgets bring?
Steiber SR; Jackson ED
Health Care Strateg Manage; 1985 Nov; 3(11):4-7. PubMed ID: 10275401
[TBL] [Abstract][Full Text] [Related]
7. Battle of the budget bulge. Bigger bang for the bucks.
Profiles Hosp Mark; 1987; (28):82-3. PubMed ID: 10284378
[No Abstract] [Full Text] [Related]
8. Ad budgets: separating the good advice from the bad.
Steiber S
Hospitals; 1988 May; 62(9):34, 38. PubMed ID: 3360428
[No Abstract] [Full Text] [Related]
9. Pricing model: application of linear programming.
Heshmat S
J Hosp Mark; 1988; 3(1):147-51. PubMed ID: 10293688
[No Abstract] [Full Text] [Related]
10. Big ad bucks. Survey shows systems are driving up marketing budgets.
Bellandi D
Mod Healthc; 1998 Apr; 28(14):82. PubMed ID: 10178306
[No Abstract] [Full Text] [Related]
11. Getting the most from your advertising dollars: a nationwide survey of hospital marketers.
Steiber SR
Health Care Mark Target Market; 1986 Nov; 1(18):7-8. PubMed ID: 10279246
[No Abstract] [Full Text] [Related]
12. Advertising cuts represent marketing shakeout.
Steiber SR
Hospitals; 1988 Nov; 62(22):46-7, 49. PubMed ID: 3181914
[No Abstract] [Full Text] [Related]
13. Marketing budgets increase a modest 4%.
Steiber S
Hospitals; 1987 Nov; 61(22):52-3. PubMed ID: 3679116
[No Abstract] [Full Text] [Related]
14. The marketing budget: dreams and reality.
Trester KG
Healthmarketing; 1984; 3(6):10-3. PubMed ID: 10300469
[No Abstract] [Full Text] [Related]
15. Marketing budgets grow 'respectably' during 1989.
Steiber SR
Hospitals; 1989 Nov; 63(22):48, 50-1. PubMed ID: 2807254
[No Abstract] [Full Text] [Related]
16. Health care marketing spending: is more better?
Steiber SR
Health Care Mark Target Market; 1986 Jun; 1(8):5-7. PubMed ID: 10278870
[No Abstract] [Full Text] [Related]
17. Advertising mix reflects market. Budgets key to selecting media that produce best return.
Herreria J
Profiles Healthc Mark; 1998; 14(1):9-12. PubMed ID: 10177007
[TBL] [Abstract][Full Text] [Related]
18. Hospital marketing, ad budgets triple.
Powills S
Hospitals; 1985 Dec; 59(24):61. PubMed ID: 4065877
[No Abstract] [Full Text] [Related]
19. New marketing strategy has CA hospital saying 'in with the old and out with the new'.
Health Care Cost Reengineering Rep; 1999 Mar; 4(3):43-7. PubMed ID: 10351419
[TBL] [Abstract][Full Text] [Related]
20. Flat line in hospital advertising budgets is misleading.
Steiber SR
Hospitals; 1990 Jun; 64(11):62-3. PubMed ID: 2341133
[No Abstract] [Full Text] [Related]
[Next] [New Search]