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2. Hospital positioning: a strategic tool for the 1990s. San Augustine AJ; Long WJ; Pantzallis J J Health Care Mark; 1992 Mar; 12(1):15-23. PubMed ID: 10116750 [TBL] [Abstract][Full Text] [Related]
4. Marketing-oriented organizations: an integrated approach. Stensrud R; Arrington B Health Prog; 1988 Mar; 69(2):86-9, 95. PubMed ID: 10302251 [TBL] [Abstract][Full Text] [Related]
5. Bringing centers of excellence online. Consumer Web sites provide support for strategic goals. Sternberg DJ Mark Health Serv; 2002; 22(4):42-3. PubMed ID: 12494799 [No Abstract] [Full Text] [Related]
6. Strategic market planning in hospitals: is it done? Does it work? Zallocco RL; Joseph WB J Health Care Mark; 1991 Mar; 11(1):5-11. PubMed ID: 10110082 [TBL] [Abstract][Full Text] [Related]
7. Developing a strategic marketing plan. Zipin ML Health Care Strateg Manage; 1989 Jun; 7(6):13-5. PubMed ID: 10303531 [TBL] [Abstract][Full Text] [Related]
8. Demographics, strategic planning, and marketing: a low budget approach. Summers J J Health Hum Resour Adm; 1990; 12(3):362-408. PubMed ID: 10106601 [TBL] [Abstract][Full Text] [Related]
9. Strategic business planning and development for competitive health care systems. Nauert RC J Health Care Finance; 2005; 32(2):72-94. PubMed ID: 18975726 [TBL] [Abstract][Full Text] [Related]
10. Preparing for the '90s. Ghiorse PW; Sorrenti D Fund Raising Manage; 1992 Jan; 22(11):31-2, 34-5. PubMed ID: 10115977 [TBL] [Abstract][Full Text] [Related]
11. Integrating multiple publics into the strategic plan. The best plans can be derailed without comprehensive up-front research. Peltier JW; Kleimenhagen AK; Naidu GM J Health Care Mark; 1996; 16(1):30-7. PubMed ID: 10157976 [TBL] [Abstract][Full Text] [Related]
13. The challenge of auditing mental health. Hill CJ J Mark Ment Health; 1989; 2(1):17-28. PubMed ID: 10303626 [TBL] [Abstract][Full Text] [Related]
14. Evaluation of health care service diversification options in health care institutions and programs by portfolio analysis: a marketing approach. Walker LR; Rosko MD J Health Care Mark; 1988 Mar; 8(1):48-59. PubMed ID: 10302252 [TBL] [Abstract][Full Text] [Related]
15. Marketing cardiovascular services: the new paradigms--Part 3. Pittam DC J Cardiovasc Manag; 1996; 7(2):12-7. PubMed ID: 10155819 [No Abstract] [Full Text] [Related]
16. Strategic planning: a balanced view of a balanced portfolio. Hamilton RD; Zuckerman AM Health Care Strateg Manage; 1986 Aug; 4(8):17-21. PubMed ID: 10301005 [TBL] [Abstract][Full Text] [Related]
17. Three dimensional strategic marketing analysis for hospitals. Allcorn S Health Care Strateg Manage; 1985 Jan; 3(1):9-12. PubMed ID: 10299815 [TBL] [Abstract][Full Text] [Related]
18. Strengthening the marketing program through strategic planning. Oliphant CA Healthmarketing; 1983; 2(2):2-4. PubMed ID: 10298996 [No Abstract] [Full Text] [Related]
19. 20 years of health care marketing. Beckham D Health Forum J; 2001; 44(4):37-40. PubMed ID: 11464638 [No Abstract] [Full Text] [Related]
20. Developing a strategic marketing plan for hospitals. Dychtwald K; Zitter M Healthc Financ Manage; 1988 Sep; 42(9):42, 44-6. PubMed ID: 10302744 [TBL] [Abstract][Full Text] [Related] [Next] [New Search]