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23. "It Didn't Hurt a Bit" Kid: dental precursor to Mad Magazine's Alfred E. Neuman. Christen AG; Christen JA J Hist Dent; 2000 Jul; 48(2):53-5. PubMed ID: 11794361 [TBL] [Abstract][Full Text] [Related]
24. The "pecking order" of new patients. Field LM Dermatol Surg; 1999 Jan; 25(1):72. PubMed ID: 9935100 [No Abstract] [Full Text] [Related]
25. [The doctor as seen by advertisements of drug companies of the 20th century]. Bonnemain B Hist Sci Med; 2008; 42(4):411-6. PubMed ID: 19579549 [TBL] [Abstract][Full Text] [Related]
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27. Hallmarketing patients. Hammerle RL Health Mark Q; 1985 Winter-1986 Spring; 3(2-3):69-74. PubMed ID: 10275050 [No Abstract] [Full Text] [Related]
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29. They use humor, off-beat images. These ads keep the consumers' minds OUT of the hospital. Botvin JD Profiles Healthc Mark; 2003; 19(2):18-24, 3. PubMed ID: 12645317 [TBL] [Abstract][Full Text] [Related]
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32. The effects of legal constraints on dental care prices. Conrad DA; Sheldon GG Inquiry; 1982; 19(1):51-67. PubMed ID: 6461601 [No Abstract] [Full Text] [Related]
33. Those who laugh are defenseless: how humor breaks resistance to influence. Strick M; Holland RW; van Baaren RB; van Knippenberg A J Exp Psychol Appl; 2012 Jun; 18(2):213-23. PubMed ID: 22564085 [TBL] [Abstract][Full Text] [Related]
34. Ambient odors of orange and lavender reduce anxiety and improve mood in a dental office. Lehrner J; Marwinski G; Lehr S; Johren P; Deecke L Physiol Behav; 2005 Sep; 86(1-2):92-5. PubMed ID: 16095639 [TBL] [Abstract][Full Text] [Related]
36. How does your office smell? McCure J Dent Manage; 1970 Jul; 10(7):57-62. PubMed ID: 5269453 [No Abstract] [Full Text] [Related]
37. Humor in the dental clinic. Elfenbaum A Dent Dig; 1971 Mar; 77(3):159-61. PubMed ID: 5278803 [No Abstract] [Full Text] [Related]
38. Dental office structure and treatment outcome--related or independent? van der Wal CJ; Nakahata DT; Posl WM; Sheofsky RM; Field JF J Calif Dent Assoc; 1995 Sep; 23(9):41-9. PubMed ID: 9051997 [TBL] [Abstract][Full Text] [Related]
39. Christmas presents. Faint scent of giving is bottom of the list. Allen D Nurs Stand; 1993 Dec 16-Jan 5; 7(13-14):58-9. PubMed ID: 8427797 [No Abstract] [Full Text] [Related]
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