These tools will no longer be maintained as of December 31, 2024. Archived website can be found here. PubMed4Hh GitHub repository can be found here. Contact NLM Customer Service if you have questions.


BIOMARKERS

Molecular Biopsy of Human Tumors

- a resource for Precision Medicine *

158 related articles for article (PubMed ID: 27841741)

  • 1. Consumer perceptions of prescription and over-the-counter drug advertisements with promotional offers.
    Aikin KJ; Sullivan HW; O'Donoghue AC; Betts KR
    Health Mark Q; 2016; 33(4):291-306. PubMed ID: 27841741
    [TBL] [Abstract][Full Text] [Related]  

  • 2. Effects of comparative claims in prescription drug direct-to-consumer advertising on consumer perceptions and recall.
    O'Donoghue AC; Williams PA; Sullivan HW; Boudewyns V; Squire C; Willoughby JF
    Soc Sci Med; 2014 Nov; 120():1-11. PubMed ID: 25194471
    [TBL] [Abstract][Full Text] [Related]  

  • 3. The Effect of Including Quantitative Information on Multiple Endpoints in Direct-to-Consumer Prescription Drug Television Advertisements.
    Sullivan HW; O'Donoghue AC; Lynch M; Johnson M; Davis C; Rupert DJ
    Med Decis Making; 2019 Nov; 39(8):975-985. PubMed ID: 31583947
    [No Abstract]   [Full Text] [Related]  

  • 4. Content analysis of false and misleading claims in television advertising for prescription and nonprescription drugs.
    Faerber AE; Kreling DH
    J Gen Intern Med; 2014 Jan; 29(1):110-8. PubMed ID: 24030427
    [TBL] [Abstract][Full Text] [Related]  

  • 5. Now you see it. Now you don't: fair balance and adequate provision in advertisements for drugs before and after the switch from prescription to over-the-counter.
    Faerber AE; Kreling DH
    Health Commun; 2012; 27(1):66-74. PubMed ID: 21745037
    [TBL] [Abstract][Full Text] [Related]  

  • 6. Consumer responses to framing statements preceding the major risk statement in prescription drug DTC TV ads.
    Aikin KJ; Betts KR; Boudewyns V; Johnson M; Davis CN
    Res Social Adm Pharm; 2020 Sep; 16(9):1237-1247. PubMed ID: 31838056
    [TBL] [Abstract][Full Text] [Related]  

  • 7. Correction of misleading information in prescription drug television advertising: The roles of advertisement similarity and time delay.
    Aikin KJ; Southwell BG; Paquin RS; Rupert DJ; O'Donoghue AC; Betts KR; Lee PK
    Res Social Adm Pharm; 2017; 13(2):378-388. PubMed ID: 27178746
    [TBL] [Abstract][Full Text] [Related]  

  • 8. Disease Information in Direct-to-Consumer Prescription Drug Print Ads.
    Aikin KJ; Sullivan HW; Betts KR
    J Health Commun; 2016; 21(2):228-39. PubMed ID: 26717304
    [TBL] [Abstract][Full Text] [Related]  

  • 9. Communicating efficacy information based on composite scores in direct-to-consumer prescription drug advertising.
    Williams PA; O'Donoghue AC; Sullivan HW; Willoughby JF; Squire C; Parvanta S; Betts KR
    Patient Educ Couns; 2016 Apr; 99(4):583-590. PubMed ID: 26589655
    [TBL] [Abstract][Full Text] [Related]  

  • 10. Direct-to-consumer advertising and its utility in health care decision making: a consumer perspective.
    Deshpande A; Menon A; Perri M; Zinkhan G
    J Health Commun; 2004; 9(6):499-513. PubMed ID: 15764449
    [TBL] [Abstract][Full Text] [Related]  

  • 11. Direct-to-consumer drug advertisements on network television: an exploration of quantity, frequency, and placement.
    Brownfield ED; Bernhardt JM; Phan JL; Williams MV; Parker RM
    J Health Commun; 2004; 9(6):491-7. PubMed ID: 15764448
    [TBL] [Abstract][Full Text] [Related]  

  • 12. Perceptions of Direct-to-Consumer Advertising and the Older Adult Population.
    Bailey TA; Fenney M
    Consult Pharm; 2016 Apr; 31(4):215-20. PubMed ID: 27056358
    [TBL] [Abstract][Full Text] [Related]  

  • 13. The role of imagination in consumers' processing of visual metaphors in prescription drug advertising.
    Foreman JR; Hsieh MH; Grover A
    Health Mark Q; 2019; 36(3):169-185. PubMed ID: 31180277
    [TBL] [Abstract][Full Text] [Related]  

  • 14. Randomized study of placebo and framing information in direct-to-consumer print advertisements for prescription drugs.
    O'Donoghue AC; Sullivan HW; Aikin KJ
    Ann Behav Med; 2014 Dec; 48(3):311-22. PubMed ID: 24682975
    [TBL] [Abstract][Full Text] [Related]  

  • 15. Fair Balance and Adequate Provision in Direct-to-Consumer Prescription Drug Online Banner Advertisements: A Content Analysis.
    Adams C
    J Med Internet Res; 2016 Feb; 18(2):e33. PubMed ID: 26892749
    [TBL] [Abstract][Full Text] [Related]  

  • 16. Asking a doctor versus referring to the Internet: A comparison study on consumers' reactions to DTC (direct-to-consumer) prescription drug advertising.
    Jiang P
    Health Mark Q; 2018; 35(3):209-226. PubMed ID: 30551729
    [TBL] [Abstract][Full Text] [Related]  

  • 17. Accuracy of information on printed over-the-counter drug advertisements.
    Sansgiry S; Sharp WT; Sansgiry SS
    Health Mark Q; 1999; 17(2):7-18. PubMed ID: 11010213
    [TBL] [Abstract][Full Text] [Related]  

  • 18. The effects of involvement and ad type on attitudes toward direct-to-consumer advertising of prescription drugs.
    Limbu Y; Torres IM
    J Health Hum Serv Adm; 2009; 32(1):107-38. PubMed ID: 19558035
    [TBL] [Abstract][Full Text] [Related]  

  • 19. Thinking outside the medicine cabinet: a comparative content analysis of direct-to-consumer advertisements for prescription drug treatments.
    McKeever R
    Health Mark Q; 2014; 31(4):353-69. PubMed ID: 25405635
    [TBL] [Abstract][Full Text] [Related]  

  • 20. Serious and actionable risks, plus disclosure: Investigating an alternative approach for presenting risk information in prescription drug television advertisements.
    Betts KR; Boudewyns V; Aikin KJ; Squire C; Dolina S; Hayes JJ; Southwell BG
    Res Social Adm Pharm; 2018 Oct; 14(10):951-963. PubMed ID: 28844621
    [TBL] [Abstract][Full Text] [Related]  

    [Next]    [New Search]
    of 8.