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  • Title: Ortho study reveals women's contraceptive preferences.
    Author: Starr C.
    Journal: Drug Topics; 1991 Sep 23; ():25, 28. PubMed ID: 12285020.
    Abstract:
    For the 1st time since 1969 the findings of the Annual Birth Control Study conducted by R.W. Johnson Pharmaceutical Research Institute, an Ortho research division, were released to the public. The mail-survey had more than 8000 respondents aged 15-50, out of 12,500. 78% of respondents gave the pill a favorable rating, even if they did not use it. That was the highest favorable rating of any contraceptive. The pill is also the most widely used with 28%, sterilization was 2nd with 24%, condoms were 3rd with 16%. The IUD was the least favorable method with 52% rating it unfavorable and 54% saying they would never use it. Surprisingly the 1% who do use the IUD are the most satisfied, with 98% of women with IUDs saying they are happy with them. Foam users were 2nd with 993% followed by pill users with 92%. Withdrawal was the least favorable method with only 78%. Women stay on the pill longer with the average lifetime use rate of 4.8 years. 37% have taken it for 5 or more years. Condoms have become more popular with 16% of the respondents reporting their use compared to 12% in 1988. 20% of women use condoms in conjunction with another method. 21% of pill users also use condoms. The survey indicates to the Ortho company what women like and dislike about contraception. The study has led to predictions of improved formulations of the pill for all users and specialized formulation for groups of women with different needs. Ortho is currently researching biodegradable implants, long-acting injectables, and patches. Speculation that Ortha may get back into the IUD market exists, although there was no official announcement.
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