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Title: The use of the Premack Principle to motivate patient activity attendance. Author: McMorrow MJ, Cullinan D, Epstein MH. Journal: Perspect Psychiatr Care; 1978; 16(1):14-20. PubMed ID: 246518. Abstract: An investigation of how a behavioral modification technique can motivate institutionalized mental patients to increase their activity attendance.[Abstract] [Full Text] [Related] [New Search]