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PUBMED FOR HANDHELDS

Journal Abstract Search


334 related items for PubMed ID: 17350556

  • 1. The effect of DTC advertisement content on belief tenacity: a study of appeals and argument types.
    Jalnawala N, Wilkin NE.
    Res Social Adm Pharm; 2007 Mar; 3(1):28-46. PubMed ID: 17350556
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  • 5. Using social cognitive theory to explain consumers' behavioral intentions in response to direct-to-consumer prescription drug advertising.
    Young HN, Lipowski EE, Cline RJ.
    Res Social Adm Pharm; 2005 Jun; 1(2):270-88. PubMed ID: 17138478
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  • 8. Direct-to-consumer advertising for urological pharmaceuticals: a cross-sectional analysis of print media.
    Folsom C, Fesperman SF, Tojuola B, Sultan S, Dahm P.
    Urology; 2010 May; 75(5):1029-33. PubMed ID: 20080293
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  • 9. The effect of qualifying language on perceptions of drug appeal, drug experience, and estimates of side-effect incidence in DTC advertising.
    Davis J.
    J Health Commun; 2007 May; 12(7):607-22. PubMed ID: 17934939
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  • 10. Consumers' preferences for the communication of risk information in drug advertising.
    Davis JJ.
    Health Aff (Millwood); 2007 May; 26(3):863-70. PubMed ID: 17485767
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  • 12. FDA direct-to-consumer advertising for prescription drugs: what are consumer preferences and response tendencies?
    Khanfar N, Loudon D, Sircar-Ramsewak F.
    Health Mark Q; 2007 May; 24(1-2):77-91. PubMed ID: 19042521
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  • 13. Direct-to-consumer prescription drug advertising, 1989-1998. A content analysis of conditions, targets, inducements, and appeals.
    Bell RA, Kravitz RL, Wilkes MS.
    J Fam Pract; 2000 Apr; 49(4):329-35. PubMed ID: 10778839
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  • 15. Direct-to-consumer pharmaceutical advertising: physician and public opinion and potential effects on the physician-patient relationship.
    Robinson AR, Hohmann KB, Rifkin JI, Topp D, Gilroy CM, Pickard JA, Anderson RJ.
    Arch Intern Med; 2004 Feb 23; 164(4):427-32. PubMed ID: 14980994
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  • 19. A content analysis of direct-to-consumer television prescription drug advertisements.
    Kaphingst KA, DeJong W, Rudd RE, Daltroy LH.
    J Health Commun; 2004 Feb 23; 9(6):515-28. PubMed ID: 15764450
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