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6. Ad budgets slow in the new age of accountability. Droste T. Hospitals; 1988 Dec 20; 62(24):32. PubMed ID: 3198072 [No Abstract] [Full Text] [Related]
7. Is the bloom off the rose of advertising? Droste T. Hospitals; 1988 Feb 20; 62(4):46. PubMed ID: 3338761 [No Abstract] [Full Text] [Related]
12. The future of advertising: a hospital perspective. Berkowitz EN, Hillestad S, Effertz P. J Health Care Mark; 1982 Sep 16; 2(3):39-45. PubMed ID: 10256331 [No Abstract] [Full Text] [Related]