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Pubmed for Handhelds

PUBMED FOR HANDHELDS

Journal Abstract Search

127 related items for PubMed ID: 3198072

  • 1. Ad budgets slow in the new age of accountability.
    Droste T.
    Hospitals; 1988 Dec 20; 62(24):32. PubMed ID: 3198072
    [No Abstract] [Full Text] [Related]

  • 2. Advertising down, but marketing spending climbs; survey says focus is on targeting, not overviews.
    Burns J.
    Mod Healthc; 1992 Feb 03; 22(5):44. PubMed ID: 10115938
    [Abstract] [Full Text] [Related]

  • 3. The future of advertising: a hospital perspective.
    Berkowitz EN, Hillestad S, Effertz P.
    J Health Care Mark; 1982 Feb 03; 2(3):39-45. PubMed ID: 10256331
    [No Abstract] [Full Text] [Related]

  • 4. Ad budget drop. Hospital marketing budgets up, ad budgets down.
    Japsen B.
    Mod Healthc; 1997 Feb 17; 27(7):70-1. PubMed ID: 10164601
    [No Abstract] [Full Text] [Related]

  • 5. Big ad bucks. Survey shows systems are driving up marketing budgets.
    Bellandi D.
    Mod Healthc; 1998 Apr 06; 28(14):82. PubMed ID: 10178306
    [No Abstract] [Full Text] [Related]

  • 6. Physician marketing budgets to grow in '88.
    Droste T.
    Hospitals; 1988 Jan 20; 62(2):32, 34. PubMed ID: 3335367
    [No Abstract] [Full Text] [Related]

  • 7. Hospital marketing more sophisticated: survey.
    Steiber SR, Boscarino JA, Jackson ED.
    Hospitals; 1985 Nov 01; 59(21):73, 76-7. PubMed ID: 4054878
    [No Abstract] [Full Text] [Related]

  • 8. Advertising: is the honeymoon over for budgets?
    Steiber SR.
    Hospitals; 1988 Nov 05; 62(21):42. PubMed ID: 3181890
    [No Abstract] [Full Text] [Related]

  • 9. Hospitals' advertising spending up 11.4%.
    Jaklevic MC.
    Mod Healthc; 1995 Apr 03; 25(14):56. PubMed ID: 10141329
    [No Abstract] [Full Text] [Related]

  • 10. Is the bloom off the rose of advertising?
    Droste T.
    Hospitals; 1988 Feb 20; 62(4):46. PubMed ID: 3338761
    [No Abstract] [Full Text] [Related]

  • 11. Hospitals will favor "hard-sell" in advertising, experts predict.
    Super K.
    Mod Healthc; 1986 Jan 03; 16(1):74, 76. PubMed ID: 10274879
    [No Abstract] [Full Text] [Related]

  • 12. Syndicated healthcare advertising increasing despite some doubts about its effectiveness.
    Super KE.
    Mod Healthc; 1987 May 08; 17(10):74. PubMed ID: 10281896
    [No Abstract] [Full Text] [Related]

  • 13. Hospitals learn the hard sell.
    Koepp S.
    Time; 1987 Jan 12; 129(2):56. PubMed ID: 10279998
    [No Abstract] [Full Text] [Related]

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  • 19. Hospital ad trends in the spotlight.
    Rees T.
    Profiles Healthc Mark; 2003 Jan 12; 19(3):44-5. PubMed ID: 12807121
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