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PUBMED FOR HANDHELDS

Journal Abstract Search


191 related items for PubMed ID: 6469232

  • 1. A progress report on hospital marketing.
    Steiber SR, Boscarino JA.
    Hospitals; 1984 Sep 16; 58(18):98-102. PubMed ID: 6469232
    [No Abstract] [Full Text] [Related]

  • 2. Hospital marketing more sophisticated: survey.
    Steiber SR, Boscarino JA, Jackson ED.
    Hospitals; 1985 Nov 01; 59(21):73, 76-7. PubMed ID: 4054878
    [No Abstract] [Full Text] [Related]

  • 3. Advertising down, but marketing spending climbs; survey says focus is on targeting, not overviews.
    Burns J.
    Mod Healthc; 1992 Feb 03; 22(5):44. PubMed ID: 10115938
    [Abstract] [Full Text] [Related]

  • 4. Hospitals' advertising spending up 11.4%.
    Jaklevic MC.
    Mod Healthc; 1995 Apr 03; 25(14):56. PubMed ID: 10141329
    [No Abstract] [Full Text] [Related]

  • 5. Marketers' survey: advertising decline continues.
    Droste T.
    Hospitals; 1989 Mar 05; 63(5):52. PubMed ID: 2917754
    [No Abstract] [Full Text] [Related]

  • 6. Ad budgets slow in the new age of accountability.
    Droste T.
    Hospitals; 1988 Dec 20; 62(24):32. PubMed ID: 3198072
    [No Abstract] [Full Text] [Related]

  • 7. Advertising: is the honeymoon over for budgets?
    Steiber SR.
    Hospitals; 1988 Nov 05; 62(21):42. PubMed ID: 3181890
    [No Abstract] [Full Text] [Related]

  • 8. Is the bloom off the rose of advertising?
    Droste T.
    Hospitals; 1988 Feb 20; 62(4):46. PubMed ID: 3338761
    [No Abstract] [Full Text] [Related]

  • 9. Should hospitals turn to media advertising?
    Hurst OR.
    Investor Owned Hosp Rev; 1976 Apr 20; 9(2):31. PubMed ID: 10241695
    [No Abstract] [Full Text] [Related]

  • 10. A survey on the current status of health care marketing.
    Gardner SF, Paison AR.
    Health Care Strateg Manage; 1985 Jan 20; 3(1):26-7. PubMed ID: 10269342
    [Abstract] [Full Text] [Related]

  • 11. Marketing by hospitals: myths and realities.
    Whittington FB, Dillon R.
    Health Care Manage Rev; 1979 Jan 20; 4(1):33-7. PubMed ID: 10242138
    [Abstract] [Full Text] [Related]

  • 12. Hospital and physician advertising: forging a constructive response.
    Ottensmeyer DJ, Smith HL, Piland NF.
    Hosp Med Staff; 1984 Apr 20; 13(4):7-14. PubMed ID: 10266237
    [No Abstract] [Full Text] [Related]

  • 13. The future of advertising: a hospital perspective.
    Berkowitz EN, Hillestad S, Effertz P.
    J Health Care Mark; 1982 Apr 20; 2(3):39-45. PubMed ID: 10256331
    [No Abstract] [Full Text] [Related]

  • 14. The evolution of marketing in hospitals.
    Mistarz JE.
    Hospitals; 1984 Jul 16; 58(14):FB22, FB26, FB28. PubMed ID: 6735390
    [No Abstract] [Full Text] [Related]

  • 15. Hospitals expect marketing results from public-relations people--study.
    Perry L.
    Mod Healthc; 1988 Feb 26; 18(9):70. PubMed ID: 10286081
    [No Abstract] [Full Text] [Related]

  • 16. Getting the most from your advertising dollars: a nationwide survey of hospital marketers.
    Steiber SR.
    Health Care Mark Target Market; 1986 Nov 10; 1(18):7-8. PubMed ID: 10279246
    [No Abstract] [Full Text] [Related]

  • 17. The Amherst study of hospital marketing practices.
    Robbins SA, Kane CM, Sullivan DJ.
    J Health Care Mark; 1988 Mar 10; 8(1):86-7. PubMed ID: 10286265
    [Abstract] [Full Text] [Related]

  • 18. Six challenges facing Catholic health care marketing.
    Fonner E, Tang B.
    J Health Care Mark; 1995 Mar 10; 15(1):13-20. PubMed ID: 10142381
    [No Abstract] [Full Text] [Related]

  • 19. Hospitals spending more money on advertising, market research.
    Yanish D.
    Mod Healthc; 1985 Mar 15; 15(6):49-50. PubMed ID: 10270416
    [No Abstract] [Full Text] [Related]

  • 20. Hospitals will favor "hard-sell" in advertising, experts predict.
    Super K.
    Mod Healthc; 1986 Jan 03; 16(1):74, 76. PubMed ID: 10274879
    [No Abstract] [Full Text] [Related]


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